Bluetooth World 2017 Dates Set and Opens Call for Participation

Interactive expo and workshops bring Bluetooth® technology and the IoT to life March 28-29, 2017

The Bluetooth Special Interest Group (SIG) announced the fourth annual Bluetooth World will be held on March 28-29, 2017 at the Santa Clara Convention Center. A refreshed format offers attendees and participants a unique opportunity to experience the power and potential of Bluetooth and see the Internet of Things (IoT) in action. You can join Bluetooth, groundbreaking developers, and industry-leading influencers at this premier wireless event by attending, partnering, speaking, and exhibiting.

“Bluetooth is the backbone of the IoT today, from adding connectivity to lifesaving devices, like glucometers, to novel products, like toothbrushes, and everything in between. The advancements of Bluetooth 5 and Bluetooth with mesh functionality will transform the interactions between people and devices as well as the way devices work with each other – fulfilling the promise of an effortless and seamless IoT,” said Katy Scheck, Director of Marketing, Bluetooth SIG. “Bluetooth World presents an unprecedented opportunity to experience groundbreaking technology and learn more about how Bluetooth 5 and mesh networking with Bluetooth will forge greater IoT accessibility, interoperability, and reliability.”

The free-to-attend, two-day event includes forward-thinking keynotes, developer workshops with live trainings, a hackathon, networking sessions, and a 22,000-square-foot interactive exhibition that features:

Smart Home Zone – with various built-out rooms to showcase the latest in home automation

Audio Zone – with audio solutions from headsets to earbuds, headphones, full-home speaker systems, and hearing aids

Health and Fitness Zone – with gaming areas, sporting and medical centers, and wearables

Analyzer Kiosks and De-Bug Sessions – to test your Bluetooth devices

Innovation Spotlight – for company presentations and product launches

“Bluetooth is playing a big role in the IoT ecosystem, and this is the event where all the big players in Bluetooth are in one place. If there is one place to meet them all, this is it,” said KK Wong, Vice President, Xiaomi.

To register and attend Bluetooth World 2017, visit

If you’re interested in exhibiting your latest IoT innovations, visit

For partnership and sponsorship information, speaking opportunities, or any general show, marketing, or press inquiries, visit