IoT Leaders Across Industries Set to Take the Stage at Bluetooth World 2017

Google, Zipcar, Indiegogo, and more dive into Bluetooth® technology and the IoT on 28-29 March 2017

Kirkland, Washington – February 22, 2017 – The Bluetooth Special Interest Group (SIG) welcomes industry leaders from Indiegogo, Google, Toyota, Garmin, and more as speakers at the fourth annual Bluetooth World event. These top Internet of Things (IoT) innovators will anchor a refreshed Bluetooth World format offering attendees a unique opportunity to experience the power and potential of Bluetooth and see the IoT in action. You can join the Bluetooth SIG, groundbreaking developers, and these industry-leading speakers from 28-29 March 2017 at the Santa Clara Convention Center.

“The IoT is so much more than just a sensor in a device – it’s a movement that has the potential to transform our lives,” said Katy Scheck, Director of Marketing, Bluetooth SIG. “Bluetooth World 2017 is a celebration of this transformation, blending hands-on experiences of today’s best products with a look at the future of Bluetooth in the IoT.”

Attend the 22,000-square-foot interactive exhibit for free, or get full access to the two-day event, including forward-thinking keynotes, developer workshops with live training, and networking sessions, for only $50. This year’s event will celebrate the designs, products, and devices that are paving the way in our connected world and inspire developers to create the ‘next big success story’. Bluetooth World 2017 will showcase the latest IoT innovations ranging range from health, fitness and wearables to automotive, smart home, and audio, through a number of interactive features including:

Smart Home Zone

Get hands-on with the most innovative smart lighting and consumer goods on the market and enjoy in-depth technical conversations with Qualcomm, ARM, and more.

Audio Zone

Explore the latest in Bluetooth speakers, headphones, hearing aids, and other medical devices, and find inspiration from the likes of Mindtree and Cambridge Consultants to create your own Bluetooth hearable.

Health and Fitness Zone

Experience the latest innovations and future of connected health and fitness devices in our interactive Bluetooth health and fitness center and gaming area.

Automotive Zone

Peek under the hood of a Tesla Model X P90 and get hands on with a range of connected car tools from Teledyne LeCroy.

Testing Stations

Test the performance and interoperability of your product, completely free of charge, to ensure it meets the Bluetooth SIG’s standards and regulatory requirements.

“The IoT is on the cusp of radically changing how many industries operate, and Bluetooth is key to these industries reaching full potential,” said Cassia Networks founder and CEO, and Bluetooth World Exhibitor, Felix Zhao. “We are looking forward to interacting with the wide range of developers, start-ups, engineers, and CTOs and celebrating the new frontiers Cassia and the other Bluetooth World exhibitors and attendees are exploring throughout the IoT.”

See the full Bluetooth World agenda here:

Register to attend Bluetooth World 2017

Exhibition and press/analyst passes are free, and all-access content passes are just $50:

If you’re interested in exhibiting your latest IoT innovations, visit:

For partnership and sponsorship information, speaking opportunities, or any general show, marketing, or press inquiries, visit: